Accelerating Growth: Aston Martin's Ambitious Plan to Drive Profits and Transform the Luxury Car Market
Luxury car manufacturer Aston Martin has set its sights on an ambitious growth plan to quadruple its preferred profit measure within five years. The company aims to double its revenues by 2027-28, reaching £2.5 billion, while targeting £800 million in adjusted earnings before interest, tax, depreciation, and amortization (EBITDA). This article explores Aston Martin's strategy to boost profits, expand its market presence, and become a cash-generating business. Additionally, it examines the implications of this plan for the UK's commercial and automotive industries.
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